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Marketing and Research

Negative Reviews – The untold truth of a business’s worst enemy

How do you handle negative reviews? Do you take them as an opportunity to learn, change, and improve your product or service? Or do you see them as personal attacks that can damage your reputation and your company’s bottom line?

Instagram for Marketing – Using Stories and Hashtags to engage.

Stories might be Instagram’s most under-utilized tool, but it’s also one of the most powerful marketing tools out there today. Instagram Stories allows you to share videos and photos that disappear after 24 hours. It also comes with plenty of

The Best Social Media Channels for Your Small Business

Social media has changed the way we do business in many ways. It’s hard to imagine doing business without it these days. With all of the available social media channels out there, though, it can be tough to know which

How to Engage Your Audience on Social Media

Trying to engage your audience on social media can seem overwhelming, but it doesn’t have to be. If you follow these steps, you’ll be engaging your audience before you know it! 1. Be active on your social media platforms 2.

How to Make Your Marketing Newsletters Engaging

Marketing newsletters can be an effective and engaging way to promote your business and gain new clients, but only if you know how to do it right. If you want to make sure your marketing newsletters are successful, consider these

Get Ahead of the Curve with Social Media Planning

Social media can be an excellent tool to help you reach your marketing goals, whether you want to boost brand awareness, increase website traffic, or sell more products and services. So lets get ahead of the curve with social media

6 Free Branding Tools Online to grow your Small Business

Hey, Business Owner! Now that you’re aware of the fundamental steps necessary to establish your own Brand, let’s get into more details this week. To develop a really strong brand there are some things that need to be consistent. These